BEWITAL | Germany
BEWITAL petfood continues to invest in the latest technologies, which makes them an interesting business partner.
Specialised in premium brands
BEWITAL petfood is a medium-sized manufacturer of high premium pet food in Germany. The company is part of the BEWITAL group of companies which was founded in 1963 and has more than 350 employees today. Their products are sold in Germany and more than fifty other countries.
BEWITAL petfood sells and distributes its products for dogs and cats mostly under the brand names belcando®, leonardo® and bewi dog®. The company targets its range specifically at pet shops.
“If you buy raw materials you have to decide which quality level you want to offer,” says Managing Director Dr Jürgen Wigger.
Therefore, the company also decided to offer private brands in the economy range. Due to the new and versatile technological options to produce wet and dry food Wigger expects BEWITAL petfood to be an interesting business partner in the production of private brands within the premium field in the near future, especially for medium-sized businesses