Consumer insights
Data: Amazon Pet Days generates nearly $400M in US pet supply sales
Dog products account for 60% of total revenue, while the cat category posts a 10.2% annual increase.
South Africa: supermarket chains expand pet offerings as demand rises
Spar and Shoprite are focusing on scale, private labels and in-store expertise to win over cautious consumers.
Health-driven labels gain ground in Italy’s evolving pet food landscape
A new study shows Italian pet owners are increasingly prioritizing nutritional claims, while interest in locally made products declines.
Gen Z and Millennials show stronger interest in large dogs, but smaller pets are adopted sooner
New research among US pet parents highlights affordability and housing challenges shaping adoption decisions.
Italian pet market 2025 (II): Dogs lead household ownership in 2025 despite cats outnumbering them
New industry data shows that pets are found in 54.5% of Italian households, while fish account for the largest share of the pet population.
Italian pet market 2025 (I): cat food and specialized retail drive a €5.3 billion industry
Nearly 8 out of 10 sales in the country’s pet sector came from pet food, while e-commerce continued to increase its share of turnover over the year.
Data: US National Pet Day fuels digital rush as specialty retailers outperform marketplaces
Chewy, Petco and PetSmart see stronger engagement than Amazon and Walmart, with enrichment and functional products driving demand.
Germany’s pet population declines slightly in 2025, sales hold steady
Food accounts for the majority of revenue, while accessories decline amid an overall flat market.
$158B: US pet industry maintains steady growth through 2025
Food and veterinary services dominate spending as the market increases 3.7% year-on- year.
Tracking key trends in the pet accessories market
A new survey finds that most pet parents buy these kinds of items a few times a year, with spending shaped by changing budgets and shifting shopping habits.