Country reports

While ownership continues to grow, APPA reveals how pet parents are reallocating budgets toward essentials and becoming more cost-conscious.

Fish numbers decline 13.6% year-on-year, while cats and dogs also record slight drops but remain the most common companion animals.

Digital channels hold steady at 28% for dog food and 21% for cat food, while supermarkets remain the dominant retail channel.

Dogs continued to dominate the sector, accounting for more than 80% of the market in 2025.

The population of insured pets grew by a high-single-digit percentage last year, with dogs continuing to account for the vast majority.

An AI analysis of 50,000 reviews reveals strong product offerings but highlights service and checkout frustrations.

New data shows that specialized retail remains the leading channel, but online purchases are gaining ground.

A recent survey reveals that the monthly pet care budgets rose by 20% over the past year, while owners anticipate inflation in services and supplies.

New 2026 industry data highlights strong offline purchasing habits, rising insurance uptake and dogs as the dominant pet.

US dog and cat food exports declined by 3.5% in 2025, prompting industry players to accelerate diversification strategies in international markets.