Country report: Italy – A holistic approach to pet care
The many new pet parents in Italy want the best for their pets. Not only premium food, but also the best possible care, in all senses of the word. And that provides opportunities for innovative products.
A constantly growing market. This, in a nutshell, is the conclusion of the 2022 report published by Zoomark and the Italian Association for Pet Feeding and Care on the pet marke…
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