David Primrose

Interest in creating meat-like textures with plant proteins is on the rise again. Is there a place for next-generation meat analogs?

The interest in developing alternative and more sustainable protein sources is soaring, also for pet food.

To satisfy 21st-century pet owners’ needs, the pet food market operates globally with international trade in raw materials and pet food. Sadly, the resulting supply network complexity can facilitate opportunities for economic crime like food fraud.

Alternative proteins are a solution to the ‘protein gap’ but implementing them in pet foods is not without its challenges. Food neophobia is one of them.

With a growing world population will there be enough proteins to continue providing for pets?

Squaring the circle of pets in society will require widespread cooperation to ensure a sustainable future. Is the industry up to the challenge?

What signals super-premium quality to demanding pet owners choosing pet food for their pets? Texture is key. 

Niche pet foods are hot, but not without risk. Are you agile and fit enough to thrive in this rapidly evolving market place?

Boutique pet food is the latest marketing buzzword but, with novel ingredients like deer meat, is it a healthier option or an increased risk?

Data is flowing everywhere all around us. But is it supporting quality of life for us and our pets, or a threat?