Rodney Abbott

Fashion dogs and ballerina cats

Fashion dogs and ballerina cats

Pet owners no longer just want a coat that keeps their dog warm and dry. It also has to keep up with current trends.

Flexible packaging

Flexible packaging

Pack design in the pet food industry has many drivers. Cost effectiveness, pet welfare and sustainability are just three of them. Most importantly, few suppliers would find the saving of a penny on the cost of producing a pack disagreeable. 

Food for thought

Food for thought

Despite their increasing popularity, organic and ‘natural’ pet foods are still regarded as niche products.