Péter Tamási
Has the whole Hungarian market benefitted from growth during the pandemic?
The pet product market in Hungary has been thriving since the first wave of lockdowns, with overall growth in the past year reaching nearly 17%. But not all channels have contributed equally.
Hungary: the growth driver in pet product space
The pet supply market has never really lost its shine in Hungary, not even during the financial crisis about a decade ago, when most merchandise categories struggled to grow. However, in recent years the Hungarian pet product space has seen tremendous growth, driven primarily by significant premiumisation.