Will one-third of global pet care sales move online by 2026?
With the pandemic limiting trips to the store, e-commerce rules the day. But how will the proliferation of this channel continue?
Euromonitor released a new webinar revealing key insights and trends of the pet industry in 2020. And based on their research, the trend will indeed continue.
COVID-19 also accelerated another trend: premiumisation or pet owners spending more on their pet.
Austrialia spent most on food per dog and cat in 2020 (around USD 275 or EUR 227), followed by North America (USD 211 or EUR 175) and Western Europe (USD 182 or EUR 150).
With remote work policies spreading beyond 2021, it’s expected that more people will adopt pets. Time spent at home will enhance humanisation, as nearly 71% of global respondents from Euromonitor’s Lifestyles survey mentioned viewing their pets as ‘beloved members of the family’ in 2021.
Industry growth
Overall, pet care sales grew by 8.7% during COVID-19. The fastest growing categories were:
- Pet food with 8.1%
- Accessories with 10.3%
- Beauty and grooming with 11.3%
More insights
For more key insights on future trends, check out the Euromonitor webinar here.