Bio-actives: what is the potential role of postbiotics in pet foods?
In the age of Covid-19, consumer awareness about health, cleanliness, care for themselves and their families is higher than ever before. While the current crisis will pass, impact on consumer behaviour is likely to be lasting and presents a unique opportunity to better design and promote how pet foods and treats improve health.
Spotlight on the microbiome
Even before Covid-19, pet owners’ anxiety levels were already raised in view of concerns about a possible relationship between grain-free pet food…
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