Fihumin | Germany

Fihumin | Germany

Founded in 1935, as producer of compound feed and fertilizer, Fihumin Gesellschaft
switched to the production of private label dry pet food in 1984. Since then, the company has expanded its product portfolio, and today, they are a trusted, full-service partner
for private label pet foods. 

Service and quality without compromise

Fihumin’s dedicated private label strategy, means that customers can rely on a comprehensive range of services. Services cover all aspects of product development: from brainstorming, to branding, product range development, manufacturing, procurement, through to design and logistics. Every day, Fihumin strives to make the difference: always looking to improve private label pet food and deliver premium quality products. 

The company’s focus on super premium pet foods, means only the best raw materials are sourced and processed in state-of-the-art plants. Here innovative production processes guarantee the manufacture of highly digestible and highly nutritional pet foods, without compromise. After all, Fihumin’s top priority is animal health and wellbeing.

Tailor-made products

The company is specialised in making tailor-made products that meet even the most exacting standards of private label clients. Products can be fine-tuned to meet almost any requirement, such as: 

  • extruded food containing fresh meat
  • classical extruded food
  • cold-pressed food
  • veterinary diets
  • grain-free foods 
  • vegetarian foods
  • BARF mixtures
  • rodent foods

Everything a private label needs

Private label brand owners, retail chains and online shops with their own brands: all these clients appreciate Fihumin’s widely diversified portfolio, as well as their transparent and on-time services.

The company’s partnerships throughout the supply chain, mean that customers benefit from flexible, client-oriented solutions. Whether its special packaging, branding, design, marketing or logistic services: they offer it all.

R&D – keeping the innovative edge

With the market for pet food changing and diversifying ever more quickly over the past years and the demand for sustainable, premium pet food on the increase, a scientific based approach to product development has become essential to maintain a leading edge. In fact, the production of high quality, sustainable pet food is a major challenge, but one which has been fully embraced by Fihumin. 

Under the auspices of one of the world’s leading specialists in animal nutrition and dietetic, their R&D department specialises in the development of veterinary nutrition for dogs and cats. 

No wonder that the company is one of the leading producers of private label veterinary nutrition for these pets. 

International expansion

Based on their know-how in the area of the development, production, sales and marketing of premium and scientifically advanced private label pet food, they are expanding their operations to the international market. Over the next years, the focus will be on Eastern European and Scandinavian countries, which both are potential growth markets for premium private label dog, cat and rodent food.

interzoo 2018 – hall 2, booth 210