Every year, the GlobalPETS Forum Award is presented to a company for demonstrating exceptional performance in relation to the topic of that year’s GlobalPETS Forum theme. This year’s topic was: ‘The changing face of pet retail’.
Emotive journey
Fish4Dogs won the award. The company’s success story is grounded in the partnerships it creates with its customers on the emotive journey of dog ownership. Whether it is a one-to-one relationship with one of the international distributors, a pet shop implementing the Fish4Dogs loyalty scheme or a new puppy owner getting their first puppy pack from one of the ambassador breeders, Fish4Dogs is a genuinely trusted part of each journey. These relationships are the reason Fish4Dogs continues to succeed. Ultimately, Fish4Dogs attempts to make every relationship personal – recognising the needs of individual customers and delivering what they need in a dynamic way.
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