Future fear?
The theme of the GlobalPets Forum 2017, held this year in Warsaw, Poland, was ‘the nature of pet business’. In relation to this topic, Trend Strategist and Futurist Richard Lamb, managing partner at TrendWatcher.com Future Agency, sketches today’s fast-changing world and how the pet business can adapt to it in a proactive way.
Change
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.” In 1963, Leon Megginson…
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