Is bone broth a solution to the palatability challenge?

Growing urban populations and increasingly strict environmental regulations have placed air quality high on the agenda for industrial manufacturers.

PetPremio™ Bone Broth is a clean label ingredient range that combines documented palatability with functionality. Made by cooking pork, chicken, lamb or beef bones in water, it delivers natural collagen and rich, meaty flavor.

Once concentrated and dried into fine powder, it’s easy to handle and apply across various pet food formats. Most versions come as liquid pastes for inclusion into applications like wet pet food.

Jakob Lassen, veterinarian and Business Manager at Essentia Protein Solutions, explains the company’s ambition behind its bone broth range for pets:

“With their strong palatability, our bone broths support consistent intake. Whether coated on kibbles, mixed into cold-pressed options, added to treats and wet food, or used as a topper, they enhance appetite and make meals more appealing for both dogs and cats. Their rich aroma and taste are especially useful for pets with low food motivation or special dietary needs.”

Preference for bone broth-coated kibbles

In a recent A/B test conducted by Volker Coester GmbH, researchers evaluated the impact of PetPremio Pork Bone Broth on an already highly palatable premium pet food product. Forty dogs and forty cats were offered two bowls of kibbles – one with bone broth coating, one without.

Results showed a slight preference for the coated kibbles: dogs favored them by 8% on day 1 and 13% on day 2; cats by 3% on day 1 and 18% on day 2. Intake was also higher from the bone broth-coated bowls, suggesting that familiarity reinforces preference.

Boosts palatability and wellness

Beyond palatability, bone broth delivers health benefits that resonate strongly with today’s pet owners.

The high collagen content of PetPremio Bone Broth is recognized for contributing to joint health and mobility, supporting active lifestyles and aging pets alike. Collagen is also known for promoting a healthy digestive system, while contributing to healthy skin and coat.

With the rising demand for natural and functional ingredients, Essentia’s PetPremio Bone Broth range provides an effective solution to elevate both the nutritional and sensory profile of pet food.

These human-grade ingredients support premium claims and clean label positioning, without compromising ease of formulation.

For pet food brands seeking to combine meaty appeal with meaningful benefits, PetPremio™ Bone Broth offers a versatile solution – convenient to use, easy to declare, and well aligned with what pet owners are seeking.