Mars Petcare appointed six pet companies in the Leap Venture Studio
Mars Petcare, Michelson Found Animals Foundation and R/GA Ventures have announced six companies to participate in the Leap Venture Studio, a startup program for innovative pet companies.
Three of them are pet food and treat companies. Each company will work with professional consultants, strategists, technologists and designers to fine tune their products, marketing initiatives and business strategies.
This is the second annual Leap Ventures program offered through Mars, Michelson Found Animals and R/GA. The program focuses on young and growing companies in diverse segments of the pet industry by providing them a business network, industry knowledge and creative capital.
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