Sustainability is about all the initiatives guiding businesses to become future-proof. Moderna calls this concept ‘betterness’. A sustainable vision for their organisation – and the whole planet!
The future-proof supplier
Making sure the goods they produce have a meaningful purpose will make Moderna a future-proof supplier. With the trustworthy and reliable image they already have, they want to set their goals even higher to support all stakeholders, including the planet. It is a step-by-step process, during which they intend to remain fully focussed on making that change.
The company’s answer to tackling environmental challenges is based on its four R’s:
Re-educating
Re-educating consumers is key to achieving behaviour change. People need to be informed about their consumption footprint and also about the many ‘greenwashed products’ on the market. Consumers need to learn that plastic can be a fantastic material too! Clear communication about how and why the company is making sustainable changes is instrumental in creating this awareness.
Re-duce
Humankind needs to massively reduce its consumption. But why is this really necessary? What is definitely important is that everything you produce is of good quality and that resources are spent responsibly. That is why the company is focussing on delivering only high quality, durable products that customers can enjoy using for a very long time.
Re-use
The company doesn’t produce any single-use items, only products that can be re-used.
Re-cycle
There is so much the company can do to extend a product’s lifecycle. So only when all previous stages have been exhausted does the recycling process begin. Every Moderna product is given a recycling number to start the process efficiently.
Embracing durability
Moderna has embraced the concept of durability since day one. It is what the company now stands for. Part of their vision is to source premium quality raw materials and to design multi-use items that last a lifetime, and that are 100% recyclable too. Along with a well thought out process of optimised logistics that reduce the carbon footprint.
In today’s world, including recycled materials (PIR and PCR) in your products is the new minimum standard! Moderna invites business partners to join them on their sustainability journey. The more, the merrier.
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