Pet food brand recognized by the German Sustainability Award 2024

Bavaria-based Green Petfood was awarded the German Sustainability Award 2024 in the “Feed and Animal Food” category for their holistic commitment toward the environment and for creating innovative and sustainable pet food products.

“This recognition enhances our brand visibility and credibility, attracting environmentally-conscious consumers and potential business partners,” Andreas Böhm, the company’s Brand Marketing Manager, tells GlobalPETS.

This award acknowledges companies committed to addressing climate change since 2008. These companies have implemented innovative and environmentally friendly processes in their operations.

The environmental impact

Green Petfood’s products are based on meat-reduced or completely meat-free recipes, focusing on plant proteins (like lentils, peas or insects).

To combat CO2 generated through the production, transport and packaging, the brand is developing solutions for recipes and packaging to reduce the production of greenhouse gasses. Green Petfood has also partnered with forest conservation and climate protection organizations to protect habitats and offset emissions.

“We even compensate for a full 25% more than we emit. Anyone who feeds Green Petfood can significantly reduce their own CO2 footprint as well as the paw print of their cat or dog,” says Rafael Rybandt, Brand Lead at Green Petfood.

The pet food brand is currently present in 33 countries—from European markets to South Korea, Panama, Tanzania and Philippines—and it is hoping to expand its portfolio in 2024.