Shifting pet marketplace leads to further consolidation
As the pet industry continues to grow and outsized returns are realized, capital inflows are driving expansion and competition. Success attracts innovators and imitators alike, and as industry growth slows and competitive dynamics change, consolidation follows.
When first covering the pet industry, the number of businesses with the backbone of ‘I could not find it, so I made it’ was remarkable. Over time, we have witnessed the industry…
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