Tetra Pak | Netherlands

Tetra Pak | Netherlands

Tetra Pak is a world leading food processing and packaging solutions company, that works closely with its customers and suppliers. It provides safe, innovative, and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 160 countries.

Where it all began

The company’s motto, ‘protects what’s good’, reflects its vision to make food safe and available, everywhere. It all started in 1943, when the founder, Dr. Ruben Rausing, created a carton package for milk. His invention revolutionised the distribution of liquid dairy products. Today, the company continues to change food distribution. An example is Tetra Recart®.

More sustainable

As the world’s first retortable food carton, it is a more sustainable alternative for foods normally packed in cans, pouches, alu-tray or jars and is suited for all kinds of wet pet food such as chunks in gravy, chunks in jelly and pâté.

Made mainly from FSC™ certified paperboard, the product is the first paper-based packaging material robust enough to withstand the retorting process. Compared with cans, it is more lightweight and fits 10–20% more units per truck which cuts logistic-related emissions. Its rectangular shape takes up to 30% less shelf space and makes it ideal for e-commerce logistics and the retail shelf.

The findings of an independent study show that compared to other alternatives, the product has by far the smallest carbon footprint. Additionally, compared to cans or glass jars, it can help lower impact by 80%.*

Tasty, eye-catching and convenient!

Today, pet food must appeal to the senses of both pets and owners. While the company can help its customers to get their recipe right for pets, the packaging’s fully printable flat surface enables a billboard effect that visually appeals to pet owners. Retailers will love it too!

The package is convenient, lightweight, easy to store, safe to use, easy to dispose of and recyclable in existing carton waste streams.

The production option to suit

To meet the needs of different brands, customers can either choose to invest in a full Tetra Recart production line or manufacture through the company’s co-packer network.

In short, Tetra Recart is good for our four-legged friends and their owners; it is a good choice for the environment and it is smarter logistics-wise. It also has a differentiating and smarter look and offers flexible production options.

*Tetra Recart® 390ml compared to alternative packages in the same size in the same category. Source: Comparative Life Cycle Assessment of Tetra Pak® carton packages and alternative packaging systems for beverages and liquid food on the European market, Ifue Heidelberg, March 9th 2020