The expanding market for essential oils in odor control

The essential oils market has seen significant growth in recent years. Thanks to their natural origins and unique properties, essential oils have attracted widespread consumer interest, driving demand across industries.

According to market research firm Mordor Intelligence, the demand for essential oils in Europe is expected to continue growing, reaching a value of €2,306 million ($2,466M) by 2029. This represents a compound annual growth rate (CAGR) of over 5%.

On a global scale, the market analysis company Fact.MR projects that the industry will reach a value of €56,241 million ($60,135M) within the next 10 years, reflecting a CAGR of 9%.

Several factors contribute to this expansion, including increasing awareness of the versatility of essential oils in various applications.

Beyond cosmetics and healthcare

While essential oils are widely recognized for their use in cosmetics and healthcare, their potential extends well beyond these industries.

With their powerful properties, essential oils offer innovative solutions in numerous markets, including home care and pet care.

Their natural ability to neutralize odors and provide a fresh environment makes them an excellent alternative to synthetic fragrances and chemical-based products.

Harnessing essential oils for odor control

Reinforcing its commitment to quality, innovation and sustainability, Sanicat embraces essential oils with its new Essential Oils litter range. This provides up to 60 days of odor control, utilizing essential oils from plants and herbs.

This clumping litter eliminates bad smells through adsorption, absorption and neutralization processes. The essential oil droplets capture and neutralize odor molecules, ensuring a fresher environment.

Made from natural minerals, the litter forms firm, easy-to-clean clumps that release fragrance each time they are moistened. These clumps can be scooped out individually, keeping the litter box clean without the need for frequent full replacements.

The Essential Oils range features 6 varieties. They all incorporate essential oils, and 4 of them are also scented with fragrances derived from essential oils, including argan oil, white jasmine, cedar and eucalyptus, and orange floral. The remaining 2 options remain unscented, catering to those who prefer a neutral experience.

Sanicat Essential Oils will be sold exclusively through specialized channels in a 10 kg paper bag, aligning with the brand’s eco-friendly production and sustainability commitment.