Q-Petfood B.V.

Q-Petfood aims to make freshly frozen pet food a fully mature alternative for daily feeding.

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Q-Petfood B.V.

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About Us

In the Netherlands, Q-Petfood offers a wide range of frozen fresh meat products for dogs under the Smuldier brand. With a market share of 14% by value, the brand is the market leader in the supermarket dog food segment.

Besides being present in Dutch supermarkets, Q-Petfood is available in the nation’s ‘garden & pet’ retail channel. The ambitions extend beyond the Netherlands; Q-Petfood sees great opportunities for its concepts abroad. In the context of these international plans, the company will introduce an international brand (PetFoodie) on the market in early 2024.

All existing Q-Petfood products, including new concepts, will be available to international retailers under the brand PetFoodie. PetFoodie will be presented widely at Interzoo in 2024. For information on the current Q-Petfood portfolio, please see smuldier.nl.

PetFoodie stands for natural enjoyment for pet and pet owner!

  • PetFoodie: The most delicious dog & cat food!
  • PetFoodie: 100% natural fresh quality meat
  • PetFoodie: Without artificial colours and flavours
  • PetFoodie: Without preservatives
  • PetFoodie: Gluten-free
  • PetFoodie: Available in various packages and flavours