Pets Place to open 10 new stores in 2025
The Dutch pet retailer grew its turnover in 2024, fueled by online sales.
Pets Place hit around €300 million ($342.5M) in turnover in 2024, a 15% increase from the previous year.
An estimated 25% of total turnover now comes from its online store, highlighting the growing role of digital channels. CEO Ard Malenstein acknowledges that 2024 presented challenges, including higher purchasing and wage costs, but says the company has still managed to deliver growth.
In an October 2024 interview with PETS International, Malenstein emphasized the importance of long-term strategy and adaptability in a shifting retail landscape. “We are an omnichannel retailer, very focused on digital and consumer engagement,” he said at the time.
Expanding footprint
Pets Place continues to invest in its brick-and-mortar footprint and opened new stores in Utrecht, Lelystad and Drachten. It also acquired a 5,000 sq m store in The Hague.
With more than 170 stores nationwide, the retailer plans to open 10 more in 2025, targeting areas without current coverage. “In strategic locations where there is no Pets Place store yet, we want to open large branches with space for a veterinarian, grooming salon and dog wash,” admits Malenstein.
The Dutch pet retailer is also planning to expand the retail space and services of their current locations.
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