PETS TODAY adds six new feature areas for milestone 25th edition
Greece’s premier B2B pet industry platform introduces dedicated spaces for startups, international collaboration, and product discovery.
For 25 years, PETS TODAY has served as a leading meeting point for the pet industry in Greece, creating meaningful connections between professionals, brands, buyers and decision-makers across the market.
The 2026 edition combines innovation, networking and business development, offering trade professionals a focused platform to discover new products, identify market trends, evaluate solutions and build business relationships.
Taking place over three days, PETS TODAY provides direct access to a significant share of the pet market, helping professionals save time and costs while exploring new business opportunities.
From food to pharmaceuticals and beyond
The exhibition presents a wide range of products and services, including pet food and nutrition, treats and supplements, accessories and equipment, toys, beds, carriers, care and grooming products, veterinary equipment and pharmaceuticals, technology, training, retail solutions, as well as products for aquariums, birds, small animals and reptiles.
With a targeted professional audience, PETS TODAY supports purchasing decisions, strengthens commercial relationships and opens access to new business opportunities across Greece and international markets.
New spaces for innovation and collaboration
In 2026, PETS TODAY will introduce six new feature areas designed to spotlight innovation and emerging trends: Startups & Small Business Village, Inspiration Area, International Area & Business Lounge, Collab Corner, New Tails and Promo Picks. Together, these areas will support learning, product discovery, networking, international partnerships, collaboration and brand visibility.
The exhibition is designed exclusively for trade professionals, creating a productive environment for business exchange, where industry leaders can connect and shape what comes next.
Venue: Metropolitan Expo – Hall 2, Lobby 1, Athens International Airport “Eleftherios Venizelos”
Dates: 2–4 October 2026
Opening Hours: 10:00–20:00
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