Protix appoints new Global Commercial Director Petfood
Paul van der Raad will join the Dutch sustainable ingredients supplier to expand its international pet food division.
Paul has been active in the pet industry since 1997. He worked as CEO and COO and in various senior management positions in sales & marketing with leading petfood companies, among which 20 years at Danish Vital Petfood Group.
He is currently CEO at the Danish manufacturer Henne Pet Food. He will join Protix on August 1. Paul will be responsible for the commercial strategy, roadmap, and sales in pet nutrition.
Kees Aarts, founder and CEO of Protix: “A dedicated petfood division aligns with our commitment to be the leading producer and most reliable supplier to customers in the petfood industry.”