The rise of France’s boutique pet accessory market
The pet sector in France is booming. According to a study by Les Echos, 2019 was a record year with a growth of 4.3% compared to the previous year. Most is spent on cats and dogs which make up 80% of the market.
Another market research company Imbrikation says one in two households has a pet and the market has increased by 48% over the past 10 years.
They conclude there has been a change in mentality so that pets are increasingly considered as a member of the family with their own special requirements.
There are more and more design accessories on offer so dog baskets blend in with the home décor, and offers to make sure your pet has everything from a good shampoo to the right insurance and, at the end, the possibility of an ecological, degradable coffin.
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Source: The Connexion