Swiss retailer Migros puts on sale DIY and pet supplies business

Swiss retailer Migros puts on sale DIY and pet supplies business

The biggest supermarket chain in the country has started discussions to divest the 45 locations of Do it + Garden.

Swiss supermarket chain Migros is looking to sell Do it + Garden, its specialty store chain carrying pet supplies alongside other DIY and garden products.

GlobalPETS learned that the Zurich-based retailer hopes to find a new owner by the end of 2024.

“The divestment processes will not change anything for customers and business partners of Do it + Garden. All business continues to run reliably as before,” says a company statement.

The company, which has a network of 735 locations nationwide, also announced its intentions to sell its business furniture store chain Micasa and bike specialist retailer Bike World.

Fewer sales due to e-commerce

Migros posted CHF 17.3 billion ($19.1B/€17.7B) in sales in 2023, a 3% increase from the previous year. However, the sales in their specialist stores – including Do it + Garden – fell by 7.7%.

The company admits that it has experienced a “significant shift” in the market for several years due to the popularization of online retail in the non-food section. “This has put constant pressure on in-store retailing,” it admits.

The company hinted toward realigning specialized stores to meet “changing customer needs.”

Sales in specialist stores accounted for CHF 1.61 billion ($1.8B/€1.66B) in 2022, an overall decline of 6.7%. In 2021, it hit CHF 1.73 billion ($1.93B/€1.78B), a 0.9% increase against 2020.