Winners Purina’s UNLEASHED Accelerator lab announced
Purina selected six startups that are all actively engaged in advancing pet care by creating fully digitised solutions, based in sustainability and pet well-being.
2021’s winning cohort includes:
- Animoscope, France
- BioKind, UK
- Pawesomer, Finland
- Pawpots, Lebanon
- PuppyFat, UK
- Scorpet, France
The winners were chosen from more than 300 applicants, across 50 countries, recognised for driving some of the most innovative ideas in petcare across Europe. Each winning start-up will receive CHF 50,000 (€45,600 or $54,500) to upscale their business as well as benefit from bespoke mentorship and supervision from Purina’s Accelerator team.