E-commerce
Optimizing strategy in an era of omnichannel shopping
E-commerce and pet specialty are increasingly the first choice for pet food launches, while grocery stores are gradually playing a lesser role.
Sink or swim? Europe’s aquatic pet market
Despite setbacks, this segment is finding ways to grow as consumers opt for custom aquariums and shopping through online channels.
Gaining an edge in Amazon Vendor Negotiations
Despite making high demands, the e-commerce giant is significantly reliant on pet brands. How can producers leverage this dependency to their advantage?
How to get the most out of online ratings
As the competition intensifies, brands that manage feedback strategically can gain an edge in visibility, credibility and conversion.
Review reality check
A recent survey reveals how much consumers rely on online assessments posted by previous buyers – do they trust them and how do they affect purchasing decisions?
ZooRoyal partners with Medivet to bring vet care to pet stores across Germany
Following the opening of 2 pilot stores in Hamburg, the companies plan to roll out the joint in-store offering in the near future.
Australia: Petstock lifts Woolworths earnings in H1
The business delivered double-digit sales growth during the first half of FY2026, supported by strong e-commerce momentum and expanding own-brand performance.
Freshpet reports $1B+ net sales for the first time in FY2025
The New Jersey-based pet food manufacturer anchored its growth on increased sales volume, greater retail penetration and investments in its omnichannel strategy.
New wave of capital fuels global pet sector
Investor appetite for pet care remains strong, with startups across tech, insurance and retail securing fresh backing.
Functional products, e-commerce and cats shape strategies at General Mills and J.M. Smucker
Executives from General Mills and J.M. Smucker spoke at the Consumer Analyst Group of New York (CAGNY) conference.









