Europe

Transparency, regulation and innovation are set to define the sector, from reporting emissions to circular packaging solutions.

Despite setbacks, this segment is finding ways to grow as consumers opt for custom aquariums and shopping through online channels.

Falling interest rates and a booming financial market may increase the appetite for deals, but tight finances and uncertainty make companies in the sector cautious.

Despite making high demands, the e-commerce giant is significantly reliant on pet brands. How can producers leverage this dependency to their advantage?

A recent survey reveals how much consumers rely on online assessments posted by previous buyers – do they trust them and how do they affect purchasing decisions?

The Italian pet retailer plans to focus on flexible store formats and sustainable layouts to strengthen its national presence.

Mikko Forsström, currently based in Dubai, will oversee category development and assortment strategy at the German pet retailer.

Senior executives across retail, pet food and animal health have been appointed to new roles as players adjust their management structures.

The firm’s pet nutrition business benefited from pricing initiatives it implemented in early 2025.

In today’s volatile economy, European pet owners are increasingly seeking "smart premium" options that balance high nutritional standards with realistic pricing.