Fressnapf hits €3.5 billion in sales in 2022

Fressnapf’s revenue increased by 11% last year, with a good performance in each of the 13 markets where the company operates.

Poland (+53%) and France (+25%) registered the most significant revenue increase. Fressnapf added that sales also increased in Ireland by about 43% after it took over local pet retailer Equipet in 2021. 

“As an economically stable company, we benefit from our resilient business model and our strategy of an omnichannel ecosystem,” said Fressnapf Founder and Owner Torsten Toeller.

Online sales accounted for €329 million ($354.2M) in 2022, 34% more than the previous year.

The pet retailer posted revenue of €3 billion ($3.23B) in 2021, an increase of 19.8% against 2020.

More investment in omnichannel

Fressnapf Group plans to invest more than €100 million ($107.6M) in developing its omnichannel ecosystem with its own resources in 2023. According to the company, this is the highest sum in the firm’s history.  

“We are consistently going our own way and investing from our own resources in the expansion and modernization of our branch network with more than 100 new locations per year,” said Fressnapf Managing Director Christian Kümmel.

The German pet retailer opened 130 new locations in Europe in 2022 and intends to “increasingly grow internationally” through joint ventures and cooperations with other firms.

One of the biggest developments abroad was the combination of businesses between Arcaplanet and Fressnapf’s Maxi Zoo in Italy, resulting in 500 shops. Fressnapf recently expanded its operations in Romania and Croatia and chose Hungary to become its hub in south-eastern Europe.

Earlier in 2022, Fressnapf said it aims to open 400 new stores in Europe by 2025.