Jollyes plans expansion amid a 30% sales increase in two years

Jollyes plans expansion amid a 30% sales increase in two years

The British chain is set to open new stores across the country amid increased demand for pet products, including dog toys.

In the half-year to 30 November 2021, the company revenue increased to £42 million (€50M, $56.6M), a 12.5% rise against the previous year. In the same period of 2019, the revenue was £29.4 million (€35M, $39.6M). The company said that last December sales broke all records.

“To come through the pandemic and all of the challenges it has presented to retailers in such good shape is testimony to the hard work of everyone at the business,” said executive chairman Richard Cotter.

Sales of its premium Lifestage dog food rose by 60%, as well as an acceleration in the trends of the combination of wet & dry purchases and frozen raw food.

Backed by Kester Capital, Jollyes is planning to open 20 new stores over the next 18 months, including significant expansion in Scotland and Wales.

The company is also looking for more acquisitions following the purchase of two businesses in 2021 – Yorkshire-based The Pet Store and Bannerbrook Pets – which took the total number of stores to over 70.

In September, Jollyes announced the opening of 20 new stores after a surge in demand and a revenue boost of 21% in the third quarter of 2021.

The UK pet retailer recently unveiled plans to open new stores in Northern Ireland.