The capital injection will allow the Belgian producer to boost product innovation and increase its European footprint.
The founders of Edgard & Cooper stated that the investment will be used to create awareness of its products and disclose its “approach to even more cat and dog owners locally and internationally and to further roll out the Zero Pawprint 2025 plan.”
London headquartered venture capitalist The Craftory led the round with participation from consumer-focused investment company DLF Venture. In 2020, the Kortrijk-based company raised $22 million (€20M) from DLF Venture and The Craftory.
Reducing the environmental footprint
Edgard & Cooper recently launched a series of expansions and contributed to reducing its environmental impact.
In 2021, the company unveiled a 100% plant-based dog food range and introduced a new selection of “junk-free” premium cat food the following autumn. It also announced the development of a “Zero Paw Print 2025 plan,” which includes being carbon neutral by 2025.
In 2022 it obtained a B Corporation Certification, an accreditation given to businesses that meet high standards of verified performance, accountability, and transparency.
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