Alan Martin

Could the launch of 2 innovative products for dogs in a potentially lucrative area of pet care kickstart sales through mainstream channels?

Pet businesses are relying more and more on their social media presence to increase visibility and sales. For good reason.

There is increased demand for monitoring pet health. But how useful and reliable is the data collected by ‘smart’ devices?

Slowly but surely, artificial intelligence (AI) is making its way into pet technology to improve both safety and quality of life for cats and dogs.