Assisi Pet Care gets snapped up by US PE firm

Assisi Pet Care gets snapped up by US PE firm

Wind Point Partners values the attractiveness of the British manufacturer in the natural pet food and treat segment.

Assisi Pet Care has been acquired by Wind Point Partners, a US private equity firm located in Chicago. 

Investment firm Crescent Capital Group announced that its European Specialty Lending Strategy has provided financing to support the deal, but financials have yet to be disclosed. 

“We appreciate being able to continue our financing partnership as Assisi Pet Care enters its next phase of growth with Wind Point Partners, and we believe the company is strongly positioned in the attractive, fast-growing natural treats and natural pet food segment,” says Christine Vanden Beukel, Managing Director and Head of Crescent’s European Specialty Lending Strategy.

According to Wild Point Partners, Assisi operates “in an attractive way” and is well positioned through its focus on premium and natural pet foods and treats.

Last year, Assisi took over 2 dog treat producers: Maced in Poland—with the participation of Crescent Capital Group—and Pet Munchies in the UK.

Industry experience

Wind Point Partners is believed to have an estimated value of $6 billion (5.69B) in assets under management, including 2 existing pet businesses. 

The Chicago-based PE firm owns the US company FoodScience Corporation, which makes and sells nutritional supplements for pets as well as humans. 

It also owns Targeted PetCare, a manufacturer of animal litter and bedding products that are sold across the US and Canada.