Millennials are a different type of customer. What do millennials and their pets living in the city mean for the future of the pet industry?
Pet food and ingredients
Declining protein resources across the globe mean pet food developers need to get creative. But how – and how soon?
Get a grip on the stats of current pet food trends growing the industry and find
out how the human fashion industry can inspire the pet industry.
Articles in this issue
Future insights in the pet industry
Two trends – the end of ownership and omnichannel – have significantly impacted the fashion industry. Will they impact the pet industry as well?
The state of global pet food: reaching new heights
How can business reach the next pet food consumer? Learn about emerging markets and customer centric product offerings that are driving pet food sales.
Premixes – Assuring quality nutrition
Nutritional sciences are continuously advancing and improving our understanding of how to better support the health and wellbeing of our pets.
Fighting pet ageing with food: from tailored nutrition to early prevention
Pet parents want their dogs and cats to live a happy, healthy life, even as they enter old age. Early preventive nutrition using protective ingredients is an effective strategy to ensure healthy ageing of pets.
The next pet food? A look back and forward
Consumers have increasingly high expectations – for their own food and the food of their pets.
Europe, the home of insect farms
The number of insect farms in Europe has grown significantly. Who are the top funded European insect farms?
The future of pet food animal proteins
In the long term, supply of animal protein sources could become a problem for the pet food industry. What are the alternatives?
Humanised pet meal trends
Pets are a part of the family and sometimes even referred to as ‘fur-babies’. The continuation of pet humanisation has expanded into a variety of trends, of which we discuss three here: homemade meals, raw diets and vegetarian products.
Alternative proteins – does the pet food industry really need them?
With a growing world population will there be enough proteins to continue providing for pets?
The pets as kids revolution
There are more pet parents than ever before! But what is a pet parent? Who are they? What is important to them and how can the pet industry meet their needs?
Pets in the city – modern pet ownership
Pets make cities happier and healthier places to live. But are the needs of pets living in the city taken into account?
Small mammals: from gateway pets to millennials’ pampered fur kids
Small mammals cannot escape the humanisation trend and are getting increasingly popular amongst millennials.
Weekly newsletter to stay up-to-date
Discover what’s happening in the pet industry. Get the must-read stories and insights in your inbox.