HR alert (I): Tom&Co, Jollyes and Miscota drive latest pet retail leadership reshuffles

Leadership reshuffles continue across the European pet retail sector, with companies announcing key senior appointments in recent weeks. GlobalPETS has the details. 

Tom&Co

Belgian pet retailer Tom&Co has announced several senior leadership appointments effective 4 May.

Antoine Courtois has been appointed as the company’s new CFO. He previously served as Group CFO at French aromatherapy firm Puressentiel.

Tim Bertels is the company’s new Chief Digital Officer. Previously, he was Head of Product Development at Swiss fintech company Vyntra Global. Bertels will replace Sven De Waele, who will leave the company on 13 June after supporting the integration of Pharmapets and Vetostore over the past 2 years.

Tom&Co also appointed former Amazon executive Frédéric Duval to the Board of Directors of its holding company, Petserco, effective 1 June.

Duval has 20 years of experience at the e-commerce giant, where he served as VP Country Manager for France and Belgium and as VP Consumer Electronics Europe. He is expected to support the retailer’s strategic priorities, particularly in omnichannel development and digital transformation.

Jollyes Pets

Adam Dury has officially been appointed CEO of British pet retailer Jollyes Pets after serving as CEO-designate since October 2025.

Dury’s formal appointment comes as the company launches a 5-year growth plan to strengthen its position in the UK pet market. He joined the retailer as Chief Operating Officer in January 2025 after serving as Chief Commercial Officer (CCO) at UK card retailer Card Factory for 5 years.

“Adam has run the business with clarity and purpose over the past 6 months, and I’d like to thank him for his commitment, energy and leadership,” says Andy Bond, Chairman of Jollyes. “The board has been impressed with the progress made under his guidance, and we’re delighted that he’ll continue to lead the business into its next phase.”

The UK-based pet retailer also confirmed the permanent appointment of Gary Temple as CFO, following his 12-month interim assignment in the role. Temple’s previous experience has particularly focused on private equity–owned retail and leisure businesses.

Miscota

Cristina Pardo de Santayana has been named CEO of Spanish pet retailer Miscota, the pet arm of the multi-industry holding company Grupo Ibérica.

Santayana will oversee the operations of Grupo Ibérica’s pet retail brands Miscota, Crazypet and Petness. 

Before joining the firm, she spent nearly 10 years in the veterinary care sector, holding senior roles at companies including Pets at Home Vet Group.

Pardo de Santayana also brings a strong background in strategic consulting, along with extensive national and international experience in management positions focused on growth and transformation.

In 2023, pet retailers Crazypet and Miscota merged to create the second-largest company in Spain’s pet retail sector.