Portugal
Interview with CEO of ZU
Following its acquisition by Musti, the Portuguese pet retailer is accelerating its expansion strategy, with larger stores in the pipeline offering a deeper range of accessories and services.
Portugal: Competition intensifies as the market builds
The expansion of specialized retail beyond major centers, as well as investment in local production boosted by public funding, are key to understanding the driving forces of the Portuguese pet segment.
Pet specialty retailers extend their reach across markets
Fressnapf | Maxi Zoo, Jollyes and ZU are among the companies expanding their store networks. GlobalPETS has more details.
Musti Group increases sales in H1, but e-commerce platform change affects online business
Exceptional growth in Norway helped the retailer, but investments and expansion are weighing on profitability.
Interview: Emefin investment group to open 80 new pet stores in 5 countries in 2026
The Peruvian owner of pet retail chains Animalis and Tiendanimal plans to expand its store network and strengthen its omnichannel capabilities.
Review reality check
A recent survey reveals how much consumers rely on online assessments posted by previous buyers – do they trust them and how do they affect purchasing decisions?
Musti returns to double-digit growth in FY2025 driven by acquisitions
Recent expansions in the Baltics and Portugal contributed more than €9 million. GlobalPETS has the details.
Musti enters Portuguese pet market with €12.9M acquisition
The Finnish pet group wants to replicate its Nordic market leadership in southern Europe.
Birds and hamsters: small pets, big opportunities
With the European market for smaller companion animals evolving, industry leaders weigh in on how businesses can capitalize on emerging trends.
Bright future predicted for private labels
The in-house brand pet food sector is flourishing – particularly in Europe where it often registers higher shares of the market compared to other product categories.








