Regulations & compliance

A government advisory body is reviewing rules on veterinary medicines, bird ownership and animal transport, while EU import measures add pressure to the industry.

MPM Products, PetAg, Maev, Go Raw and PAWD Drinks are among the companies to have received third-party recognition for their business practices.

With 47% of food and beverage manufacturers increasing investment, traceability, analytical testing and digitalization are gaining traction.

Real internal growth for Purina accelerated to 4.3%, while pricing turned positive as the category gained market share across regions.

New rules allow international manufacturers to test demand with less red tape, but long-term success will require broader distribution strategies.

Political recognition and circular-feed initiatives are strengthening the case for alternative proteins, but regulatory bottlenecks still stand in the way of scale.

The PPWR is transforming compliance into a broader business challenge that involves data, suppliers, governance and costs.

The industry is a hive of activity as analysts report increases in cat and dog households, plus a steadily rising demand for quality products and services.

As Europe enforces stricter recyclability and recycled-content requirements, the industry needs to balance cradle-to-cradle principles with safety, shelf life and operational demands.

Early products have certainly generated interest, but supply constraints, regulatory hurdles and the cost of scaling are delaying wider commercial adoption.