Germany
Germany’s pet population declines slightly in 2025, sales hold steady
Food accounts for the majority of revenue, while accessories decline amid an overall flat market.
Fressnapf | Maxi Zoo boosts profitability in 2025 despite softer like-for-like sales
International growth and operational improvements support results as the pet retail group plans to invest in omnichannel and smart pricing strategies.
Interzoo 2026 set for largest edition yet in Nuremberg
With 15 halls and 150,000 square meters of exhibition space, the event reinforces its position as the global hub of the pet industry.
Sponsored by PLATINUM
Sponsored by PLATINUM
PLATINUM invests in international expertise to drive next growth phase
The German premium pet food brand has assembled a seasoned leadership team to accelerate its international expansion and strengthen partnerships worldwide.
Interview with the Group CEO of Fressnapf | Maxi Zoo
Eight months into his appointment, the German pet retailer’s new leader unveils his agenda for targeted multichannel expansion.
Symrise invests in biotech firm Bond Pet Foods in push for sustainable proteins
The German player wants to strengthen pet food supply chain resilience and unlock new growth opportunities.
AlphaPet completes second takeover in Europe: a German pet supplement brand
Tierliebhaber’s premium functional snacks and health supplements will be added to the portfolio.
AlphaPet expands European footprint with acquisition of Belgian pet food brand
The German firm will add Cpro Food’s premium cat and dog food to its portfolio.
Sink or swim? Europe’s aquatic pet market
Despite setbacks, this segment is finding ways to grow as consumers opt for custom aquariums and shopping through online channels.
Former Lidl Finland CCO joins Fressnapf as Chief Product Officer
Mikko Forsström, currently based in Dubai, will oversee category development and assortment strategy at the German pet retailer.









