Germany

Manufacturers and retailers have been recognized for their excellence, innovation, service and sustainability efforts.

GlobalPETS explores how mobile platforms are becoming central to the way Raiffeisen Markt, Kölle Zoo and Pet Supplies Plus connect digital and in-store experiences.

The pet industry highlights the benefits of anti-parasitic treatments, warning that limiting access could reshape how pet owners seek treatment and advice.

The Swedish pet food group is strengthening its business with in-house production, regional sourcing and a direct-to-consumer customer base.

Major players, including Unicharm, Mühldorfer and Assisi Petcare, are accelerating dealmaking to enter new markets.

New data suggest a surge in deal-seeking behavior, with 37% of shoppers actively researching promotions before making a purchase.

Food accounts for the majority of revenue, while accessories decline amid an overall flat market.

International growth and operational improvements support results as the pet retail group plans to invest in omnichannel and smart pricing strategies.

With 15 halls and 150,000 square meters of exhibition space, the event reinforces its position as the global hub of the pet industry.

The German premium pet food brand has assembled a seasoned leadership team to accelerate its international expansion and strengthen partnerships worldwide.